PVH Corp. announces licensing deal with Seidensticker Group

PVH Corp. announced an agreement between its Cluett, Peabody & Co., Inc. subsidiary and Seidensticker Private Label GmBH to license the ARROW brand, beginning with the Spring 2013 shirt collections. Under this agreement, distribution of the ARROW brand will include wholesale, retail, shop-in-shops, and e-commerce throughout selected countries in Europe. The licensed product categories include men’s woven and knit sport shirts and dress shirts, and will be designed, manufactured, and sourced by the Seidensticker Group.