HOLLYWOOD, FL--(Marketwired - Apr 11, 2013) - RCI, the global leader in vacation exchange and part of the Wyndham Worldwide family of brands (
"It's rather apropos that we began the ARDA World 2013 Convention & Expo by showcasing our latest innovations and ended another great convention by seeing RCI recognized for our outstanding technology achievements and our amazingly talented team of professionals," said Gordon Gurnik, president, RCI. "We are truly fortunate to have the best people in the industry who are helping keep RCI and our affiliates one step ahead of the competition."
RCI's Global Information Technology Team was awarded with the Technology Manager/Team award. This team has created innovative solutions to better serve the exchange company's subscribing members and affiliates, making RCI the industry technology leader it is today. Through products, services and leading technologies over the last four years, the IT team played a pivotal role in transforming the RCI business and the landscape of the vacation exchange industry.
"The IT Team's recognition at ARDA is more than deserved, as they are perpetually churning out great updates and new technologies for both our affiliates and members," said Gurnik. "Our passion for innovation is present throughout our entire organization, and this team serves as the heart of our tech initiatives."
Julia Geffner was recognized not only with the ACE Women on Their Way Award, but also with the Marketing Management Executive award. Both honors are a true testament to her commitment to marketing innovation. As an advocate for the timeshare industry, Geffner's exemplary work ethic and proactive leadership continues to deliver exceptional results for our affiliated resort partners and their owners.
The RCI Public Relations Team took home the Communications/Public Relations Professional or Team award. This team has worked tirelessly to promote positive messages in the media, not only about RCI, but about affiliated resorts and the timeshare industry as a whole. They have seen success through a series of consumer awareness initiatives in a challenging media environment.
RCI also won in the Innovative Marketing, Public Relations or Social Media Campaign category for large companies for its Abandoned Search Email. This innovative email campaign revolved around personalized and relevant member-centric content. It targeted members actively searching on RCI.com by providing them with personalized recommendations based on past search history and confirmations made by members with similar vacation preferences.
RCI is the worldwide leader in vacation exchange with over 4,000 affiliated resorts in approximately 100 countries. RCI pioneered the concept of vacation exchange in 1974, offering members increased flexibility and versatility with their vacation ownership experience. Today, through RCI® Weeks, the traditional week-for-week exchange system, and RCI Points®, the industry's first global points-based exchange system, RCI provides flexible vacation options to its approximately 3.7 million RCI subscribing members each year. RCI is part of Wyndham Exchange & Rentals and the Wyndham Worldwide family of brands (