Redfin, the customer-first real estate brokerage, today announced Redfin 3D Walkthrough™, a new feature that lets homebuyers tour Redfin-listed homes for sale online by viewing a high-resolution view from any angle inside the home. This immersive experience, powered by 3D technology from Matterport, helps homebuyers better decide which homes to tour in person and is available on www.redfin.com today for Redfin-listed homes in Seattle, including this one. This feature will be expanded to other Redfin agent listings across the country in the coming months.
“Whatever you think a virtual tour experience might be like — think again," said Sasha Aickin, chief technology officer at Redfin. "Using Matterport's technology, Redfin 3D Walkthrough gives homebuyers an accurate sense of what it’s really like to walk through a home, with an interactive experience that shows off the home from every conceivable angle. This is just another example of how Redfin agents and technology work together to help you find the right home.”
Powered by the Matterport 3D Media Platform and its recently introduced 3D Showcase, Redfin 3D Walkthrough gives a 360-degree perspective of every room inside a home for sale, including a unique “dollhouse” view and a top-down floor plan layout. This feature allows homebuyers to navigate Redfin-listed homes for sale at their own pace, and helps home sellers who list with a Redfin agent get even more attention for their home.
“We’ve been collaborating with Redfin for the past year to take the Matterport computer vision and 3D computational photography technology and make it work best for Redfin’s listing agents,” said Bill Brown, Matterport CEO. “The experience of viewing an immersive and realistic home tour online provides yet another dimension to Redfin’s cutting-edge real estate experience, and we’ll continue to evolve the experience alongside Redfin in the future.”
Redfin 3D Walkthrough makes home listings stand out from the crowd, adding another benefit to sellers who list with Redfin. Redfin-listed homes on Redfin.com already get twice the views of non-Redfin listings via promotion and customized email marketing campaigns. On average, Redfin-listed homes sell three days faster and for $2,424 more than comparable homes.
Potential home sellers can work with a Redfin agent to get the Redfin 3D Walkthrough feature for their home. Visit www.redfin.com/agents to connect with a Redfin agent in your area and visit the Redfin blog for more details on Redfin 3D Walkthrough.
Redfin (www.redfin.com) is a customer-first real estate brokerage that represents people buying and selling homes. Founded and run by technologists, Redfin has a team of experienced, full-service real estate agents who are advocates, not salespeople, earning customer-satisfaction bonuses, not commissions. Redfin.com features all the broker-listed homes for sale, as well as for-sale-by-owner properties that don't pay brokers a commission. Redfin also offers online tools that make the entire process of buying or selling a home easier and more fun. The company serves major markets across the U.S. and has closed more than $13 billion in home sales. In 2012, Redfin was named one of The DIGITAL 100: World's Most Valuable Private Tech Companies by Business Insider.
Located in Mountain View, California, Matterport is a computer vision technology company with a 3D Media Platform for quickly and easily capturing, creating, experiencing and modifying 3D photographic models. To learn more, please visit matterport.com.
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