Research and Markets: Analysis of Green Mountain Coffee Roasters

DUBLIN--(BUSINESS WIRE)--

Research and Markets (http://www.researchandmarkets.com/research/55tcdj/analysis_of_green) has announced the addition of the "Analysis of Green Mountain Coffee Roasters" company profile to their offering.

Green Mountain Coffee Roasters is a publicly traded brand of coffee based at Waterbury in the U.S. state of Vermont. The brand specializes in organic, fair trade, and specialty gourmet coffees. Keurig is a wholly owned subsidiary of Green Mountain Coffee Roasters, Inc., and sells many of their coffee varieties as K-Cups.

The company sells whole bean and ground coffee selections; cocoa, teas and coffees in more than 200 varieties of K-Cup portion packs and other accessories. The company roasts high-quality Arabica bean coffees including single-origin, Fair Trade Certified, certified organic, flavored, limited edition and proprietary blends. GMCR also offers a variety of commercial and home use brewers for two channels, namely, Away From Home and At Home channels.

GMCR operates through three business segments, namely, Specialty Coffee business unit (SCBU) Keurig business unit (KBU), and the Canadian business unit (CBU).

Aruvian Research presents Analysis of Green Mountain Coffee Roasters. A complete and comprehensive analysis of Green Mountain Coffee Roasters includes an overview of the industry the company operates in and then moves on to analyzing the company itself.

Company analysis from Aruvian includes a history of Green Mountain Coffee Roasters, a business segment analysis of the segments Green Mountain Coffee Roasters operates through, a look at the organization structure of the company, a geographical operating segments analysis, an analysis of the company's major competitors.

A financial analysis of Green Mountain Coffee Roasters is presented in the report which includes a ratio analysis, basic profit and loss analysis, presentation of the company balance sheet, and much more.

A SWOT Framework Analysis of Green Mountain Coffee Roasters completes this in-depth company analysis.

Key Topics Covered:

A. Executive Summary

B. Looking at the Industry

C. Looking at Green Mountain Coffee Roasters

D. Looking at Business

E. SWOT Framework Analysis

F. Profiling the Competition

G. Financial Analysis of the Company

H. Future Perspective

I. Glossary of Terms

Companies Mentioned

- Starbucks Corporation

- Tim Hortons

- The J.M. Smucker Company

- Green Mountain Coffee Roasters

For more information visit http://www.researchandmarkets.com/research/55tcdj/analysis_of_green

Contact:
Research and Markets
Laura Wood, Senior Manager.
press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Company Reports
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