Research and Markets: OTC Market in Central Europe 2012 - 2014

DUBLIN--(BUSINESS WIRE)--

Research and Markets (http://www.researchandmarkets.com/research/6jf3ch/otc_market_in) has announced the addition of the "OTC Market in Central Europe 2012" report to their offering.

Compare OTC markets in six Central European countries

Third edition report analyses current conditions and offers forecasts to 2014

Experts on Central European economies have joined together with PMR's most experienced pharmaceutical sector analysts to produce the fifth edition of this comprehensive analysis of the OTC drug and dietary supplement markets in six regional countries: Poland, Romania, the Czech Republic, Hungary, Bulgaria and Slovakia. More than 200 pages in length, this document offers breakdowns of complex market issues and examines historical data, current topics and growth projections.

OTC market in Central Europe 2012, Comparative analysis and development forecasts for 2012-2014 offers data, in-depth analysis and accurate forecasts. It provides value estimates for the OTC product segment, coverage of the activities of the leading manufacturers of OTC products and the top selling preparations in each of the six countries included in the scope of the publication.

This convenient document offers descriptions of the OTC drug and dietary supplements shares of the overall pharmaceutical markets, as well as market structures prevalent in each country. It offers value data from 2009 to 2014 for each specific country in order to supply an historical perspective on recent market development. It provides current operational data as well as updates on the foremost pharmacy chains, OTC product wholesale distributors, online and non-pharmacy sales, newsworthy events and influential trends at work in each of these CE OTC markets.

The report also features profiles of the principal local OTC product manufacturers in Central Europe along with information on leaders in each specific country. It delves into the regulatory environments in place in each of the covered countries, especially with regard to Internet sales and non-pharmacy options, analysing current and upcoming legislation and applying developments to market conditions in order to accurately predict the results.

Key Topics Covered:

Report methodology

Executive summary

OTC market in CE countries

Advertising of OTC products in CE countries

Key manufacturers

Distribution

Factors influencing OTC market in CE countries

For more information visit http://www.researchandmarkets.com/research/6jf3ch/otc_market_in.

Contact:
Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Retailing and Services
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