Revlon buys salon hair dye maker Colomer for $660M

NEW YORK (AP) -- Revlon is buying Colomer Group, which sells hair dye and other products for beauty salons, for about $660 million, saying the deal will help it reach new salon customers and cut costs.

Colomer markets products under brands such as Revlon Professional hair care. About half of its sales are in Europe, the Middle East and Africa, while 40 percent come from the U.S.

Revlon Inc. said Monday that it's buying Colomer, which is based in Spain, from private equity firm CVC Capital Partners. The deal is expected to close in the last three months of the year.

The New York company sells Revlon and Almay makeup, Revlon ColorSilk hair dye and other beauty products.