RFR Kicks Off Condominium Sales at 300 East 64th Street

Upper East Side Residences Ideal for Modern New York Lifestyles

PR Newswire

NEW YORK, May 20, 2014 /PRNewswire/ -- RFR Holding LLC today launched sales for 300 East 64th Street, its new Upper East Side residential condominium offering. The 31-story building, offers a mix of one-, two- and three-bedroom homes, and prime penthouse space. Currently, it is the only condominium in the neighborhood offering buyers tremendous value and immediate move-in opportunity. Pricing starts at $795,000.

Photo - http://photos.prnewswire.com/prnh/20140519/89099 

"300 East 64th is the perfect building for savvy buyers who want the experience of a well-established, centrally-located neighborhood. It is located next to New York City's great restaurants, shopping, schools, Central Park and major cultural venues. We are thrilled to offer buyers true value, which is a standout in today's market," says Aby Rosen, co-founder of RFR Holding.

RFR has commissioned Douglas Elliman Development Marketing to oversee the marketing and sales campaign at this premier address.

"We are very proud to have been selected as the exclusive marketing and sales team for 300 East 64th Street. This unique property features a variety of residences for immediate occupancy as well as a host of lifestyle amenities." says Karen Mansour, EVP of DE Development Marketing.

The transformation of 300 East 64th Street has been spearheaded by renowned hospitality designer Stonehill & Taylor, known for their work with luxury resorts and hotels around the world. Stonehill & Taylor directed the redesign of the expansive amenity areas and common spaces as well as the apartments themselves.

Residences at 300 East 64th Street offer abundant natural light and dramatic river and city views; many homes also have floor-to-ceiling windows. The extensive menu of amenities includes a 24-hour concierge/doorman, library lounge with custom wood paneling and pantry, and media lounge with flat screen monitor. Residents also have access to a fitness center plus a multipurpose training room with fitness-on-demand –offering over 100 classes taught by the industry's best instructors 24-hours a day. The landscaped rooftop terrace showcases the building's prime location, boasting 360-degree panoramic views. It also includes lounge seating, chaise lounges for sunbathing, dining tables and an outdoor kitchen. To learn more about the development please visit: www.sixtyfourcondo.com.

About RFR Holding LLC

RFR is a fully integrated real estate investment firm based in New York City with a core focus on select urban markets in the United States and Germany.  Founded by Aby Rosen and Michael Fuchs in the early 1990's, the firm has been an active force in the New York City and German real estate market for much of the past two decades. RFR's portfolio has grown to include more than 100 properties located in select domestic and international markets.  While its property portfolio is anchored in the Manhattan and key German commercial markets, RFR also has significant commercial, residential, hotel, and retail holdings.  RFR has a proven track record of adding significant value to the properties it acquires through property-level repositioning and strategic financial engineering.  RFR has created an organization with deep experience in all phases of the property life cycle and is positioned to take advantage of market opportunities. RFR is currently completing sales on 530 Park Avenue, a luxury residential condominium building at 61st Street.

About Douglas Elliman Development Marketing

Douglas Elliman Development Marketing, a branch of Douglas Elliman Real Estate, offers unmatched sales and marketing expertise for properties throughout New York City, Long Island, Westchester and the Hamptons, as well as throughout the United States. The firm ranks amongst the nation's most prominent sales and marketing firms. Drawing upon decades of experience and market-specific knowledge, the Elliman team offers a multidisciplinary approach that encompasses every aspect of real estate including comprehensive in-house research, product development, marketing and sales, operations, property management, and mortgage financing. Through a strategic international partnership with Knight Frank Residential, the world's largest privately owned property consultancy, the company markets their properties to global audiences in 43 countries across six continents.

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