AIRPORT CITY BUSINESS PARK, ISRAEL--(Marketwired - Jan 13, 2014) - RRsat Global Communications Network Ltd. (
RRsat will provide an end-to-end integrated broadcast solution for MTVA including media processing and preparation services such as content acquisition, closed caption service, EPG service and frame rate conversion, as well as distribution solutions to Australia and the Americas via RRsat's platforms on Optus D2, Galaxy 19 and Intelsat 21 respectively.
Duna World programming aims to strengthen the national identity of Hungarian people worldwide and to educate them regarding their cultural heritage and language. To effectively reach the emigrant populations in North America and Australia with content that is appropriate to the various demographics, the channel broadcasts in line with local time zones.
"RRsat is pleased to enable MTVA to reach Hungarian communities around the world with high quality television and radio programming," said Lior Rival, Chief Commercial Officer of RRsat. "The RRsat integrated broadcasting solution was built to allow broadcasters worldwide to expand their reach to new potential audiences, wherever they are, using our advanced technology platform for content management and content distribution that upholds the strictest standards of performance. We are delighted to help bring a slice of home to Duna fans worldwide."
"MTVA is excited to work with RRsat to broadcast Duna World and Duna World Radio to viewers and listeners in North America, South America and Australia in our initiative to expand our content globally," said Rita Lencsó, Chief Communication Officer of MTVA. "MTVA sought a highly professional and reliable broadcasting partner that would be able to provide all the media processing services we need, today and going forward. RRsat's comprehensive service offerings and global reach provide exactly what we need. We are impressed by their state-of-the-art facilities, outstanding track record and high quality customer list. We look forward to a long and successful partnership with RRsat."
Media Service Support and Asset Management Fund (MTVA) is an independent asset management fund established in 2011 that combines the assets of Hungary's public service media. MTVA supports the three public service media organizations: MTV, Duna TV and MR, and the National News Agency (MTI) by producing, commissioning and purchasing programs. With 2200 employees, MTVA is the largest media enterprise in Hungary. It leverages five television channels (M1, M2, M3, Duna and Duna World), eight radio channels, a complete national news agency and all their online sites to achieve its public service mission of providing globally relevant information, quality entertainment and cultural values to the public in Hungary and beyond.
RRsat Global Communications Network Ltd. (
Information in this press release concerning MTVA is based on information provided by MTVA and has not been independently verified by RRsat.
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