LONDON & NEW YORK--(BUSINESS WIRE)--
Shazam®, the world’s leading media engagement company, today announced that America Movil (AMX), the largest telecommunications carrier in the Americas has invested $40 million in Shazam and the companies have formalized a strategic business collaboration for the Americas. The investment will help accelerate Shazam’s ongoing growth in music, continued expansion into television and the development of innovative new products.
“Shazam is defining a new category of media engagement which combines the power of mobile with traditional broadcast media and advertising to create compelling value added experiences for consumers, content providers and brands.” said Carlos Slim. “We are excited to bring this innovation to America Movil subscribers as we continue to further differentiate our services as the market leader in Latin America.”
“We are delighted to welcome America Movil as an investor in Shazam as we execute on our mission to enable people to engage with content and brands in the easiest way possible whether they are interacting with television, music or in retail environments.” said Shazam Executive Chairman, Andrew Fisher. “This investment will help support our continued expansion as we seek to become an increasingly important part of people’s everyday lives. With over 350 million users we are excited to be partnering with America Movil to further accelerate our growth throughout the Americas.”
Since its last round of funding in 2011, Shazam has achieved tremendous growth and expanded its service from music into television and advertising with the following results:
- The user base has more than doubled to 350 million people around the globe.
- The number of monthly active users has tripled to over 70 million as people increasingly use Shazam on their mobile device to have a deeper experience of music, TV and advertising.
- Sustained growth of more than two million new users each week.
- Sales of digital goods are now over $300 million a year through affiliate partners like iTunes, a figure that is doubling annually.
“Shazam’s expansion into television has moved the company into an entirely new phase of growth with interactive advertising generating new sources of revenue and partnerships with broadcasters encouraging a broader group of people to use Shazam more frequently.” said Shazam CEO Rich Riley. “We look forward to working with America Movil to launch these services in the region as we seek to increase our ubiquity throughout the world.”
In the last year, Shazam has updated the design and increased the speed of its app for iOS and Android. Plus, earlier this month, Shazam launched a new app for iPad which included a new feature, Auto-Tagging, which helps people constantly recognize and engage with any media playing around them, automatically.
About America Movil
AMX is the leading provider of wireless services in Latin America. As of March 31, 2013, it had 262.9 million wireless subscribers and 65.3 million fixed revenue generating units in the Americas.
Shazam is the world’s leading media engagement company with 350 million users in 200 countries and adding another 2 million new users each week. With the industry’s unlimited fastest tagging in the Free and premium Encore Apps on iOS and Android devices, Shazam is the best way for people to discover, explore, buy, and share more music, TV shows and branded content they love.
MUSIC: Well-known for helping people identify a song they hear, easily go on to buy the track or the album, get more information about the artist, watch the music video, get the lyrics, and share on social networks, Shazam receives more than 10 million tags each day and nine billion tags to date.
ADVERTISING: Shazam makes television advertising interactive, enabling viewers to use the Shazam App to access and interact with mobile-optimized experiences built specifically for brand campaigns. More than 250 TV ad campaigns in 28 countries in North America, Europe, Asia and the Pacific from over 150 A-list global brands have leveraged Shazam for TV™ to instantly provide more information, special offers, and the ability to shop directly from the couch.
TELEVISION CONTENT: Shazam launched its Shazam for TV service in the United States, enabling viewers to use the same Shazam App already on their mobile device to Shazam any television show on 160 channels in the US to get more information about the show, the cast, music in the broadcast and other great features.
Shazam makes it easy for people to share their discoveries with their friends on Facebook using the Shazam Friends feature, as well as on Twitter and Google+. For people who don't yet have the Shazam application on their smartphone, it is available for FREE on every major platform and can be found on iTunes App Store, Google play, Amazon App Store, AT&T’s AppCenter, Verizon VCast app store, Nokia Store, Windows Phone Marketplace, BlackBerry App World, and GetJar.
Shazam has more than 180 employees and is headquartered in London with US headquarters in New York and other offices in Menlo Park, Los Angeles, Chicago, Detroit, Sydney and Seoul.
Shazam Media enquiries: PR@shazamteam.com
The names and icons for Shazam, Shazam Encore, LyricPlay, and Shazam for TV are trademarks of Shazam Entertainment Limited.
- Technology & Electronics
- America Movil
Rica Squires, +44-208-742-6848