SMART Technologies announced its continued leadership in the global interactive display product category, with a 45% share for 2011. SMART shipped a total of approximately 385,000 SMART Board interactive whiteboards during the year. According to Futuresource Consulting, an independent global research company, SMART's share was more than twice that of its nearest competitor. Compared to 2010, SMART increased its product category share in the Americas, in EMEA and in Asia-Pacific, or APAC. Its share was particularly strong in North America, with 64% in the U.S. and 88% in Canada. SMART was also the leading interactive display provider in many other countries, including the United Kingdom, Germany, Spain, Russia, all Nordic countries, Australia, South Africa and Saudi Arabia. For 2011, the company also led globally in interactive response systems for the K–12 market, with a 27.8% product category share.
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