NEW YORK, NY--(Marketwire -02/16/12)- The social media and mobile app market continues to show impressive growth this year. For example, last month's Software & Information Industry Summit in New York featured appeals to publishers to pursue new media, social networking and mobile as avenues to relevancy and revenue. Five Star Equities examines the outlook for companies in the Technology Sector and provides equity research on Zynga, Inc. (NASDAQ: ZNGA - News) and Sky-mobi Limited (NASDAQ: MOBI - News). Access to the full company reports can be found at:
Juniper Research estimates that annual revenues from consumer mobile applications will approach $52 billion by 2016 as consumer smartphone adoption accelerates in tandem with the emergence of a mass tablet market. While smartphones will continue to comprise the majority of app revenues over the forecast period, the report noted that tablets -- which currently account for just 7% of global app revenues -- would comprise 25% of such revenues by 2016.
By 2014, tech research firm Gartner estimates over 185 billion applications will have been downloaded from mobile app stores worldwide.
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Zynga Inc. develops, markets, and operates online social games on the Internet, social networking sites, and mobile platforms. The company offers poker games, word games, and board games. On Tuesday the company reported that it lost $435 million, or $1.22 per share, in the fourth quarter. That's down from earnings of $16.1 million, or 5 cents per share, a year earlier when it was still privately held.
Sky-mobi Limited operates the leading mobile application store in China, measured by 2010 revenues, according to Analysys International. The company works with handset companies to pre-install its Maopao mobile application store on handsets and with content providers to provide users with applications and content titles.
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