Stevia First Corp. Announces Tasting Event Featuring Nature-Identical(TM) Stevia From Fermentation Process

SACRAMENTO, CA--(Marketwired - Sep 3, 2013) - Stevia First Corp. ( OTCQB : STVF ) ("Stevia First" or the "Company"), an early-stage agribusiness based in California's Central Valley growing region and focused on the industrial scale production of stevia, the all-natural zero-calorie sweetener that is rapidly transforming the food and beverage industry, is pleased to announce plans for a stevia tasting event in December, 2013 aimed at showcasing the Company's stevia product innovations, including the first public tasting of its newly branded product, Nature-Identical™ Stevia.

The Company has previously announced its commercialization plans and the successful implementation of fermentation-based methods to generate enhanced steviol glycosides, which involve directed production of Nature-Identical™ Stevia. Such methods enable directed enhancement of low-value crude stevia into better-tasting and more valuable stevia products, such as Reb A or next-generation stevia sweeteners. As the Company moves to commercialize these innovative methods, it is scaling up production and also preparing necessary regulatory and food safety documentation that meet the stringent standards of California and the United States.

The event will profile a variety of the Company's stevia product innovations, including not only its Nature-Identical™ Stevia, but also organic stevia extracts that are locally-produced in California. These extracts are derived from field-scale organic stevia leaf production. In addition, the Company will display its consumer product innovations that are specifically designed to help people reduce sugar intake and to promote healthy consumption of sweeteners.

Company CEO Robert Brooke states, "We are excited to hold this tasting event, which enables us to celebrate our progress in a way that also raises awareness of our stevia innovations. We have a fantastic team whose focus to date has enabled this milestone, and their continued diligence is sure to help us maintain a brisk pace of development."

About Stevia First Corp. ( OTCQB : STVF )
Stevia First Corp. is seeking to establish a vertically-integrated enterprise in the U.S. that uses technological expertise in fermentation-based stevia production and improves upon traditional stevia farming and processing methods. Stevia First's U.S. operations are located in the heart of California's Central Valley, one of the world's most productive agricultural regions. For more information visit: www.steviafirst.com.

About the Stevia Industry
The market for all-natural, zero-calorie stevia sweeteners is expanding rapidly. The World Health Organization (WHO) estimates stevia intake could eventually replace 20-30% of all dietary sweeteners. The total global sweetener market was estimated at $58.3 billion in 2010. For more information visit: www.steviafirst.com.

Notice Regarding Forward-Looking Statements
This news release contains "forward-looking statements" as that term is defined in Section 27(a) of the United States Securities Act of 1933, as amended and Section 21(e) of the Securities Exchange Act of 1934, as amended. Statements in this press release which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, projections of worldwide sales of stevia products, growth of stevia production and global markets. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with new projects and development stage companies. These forward-looking statements are made as of the date of this news release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements. Although we believe that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in our annual report on Form 10-K for the most recent fiscal year, our quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission.