'Sugar Daddy' Dating Website Says A Lot More College Girls Are Signing Up To Help Pay For School

Business Insider

College tuition is expensive, and more and more women are turning to "sugar daddies" for a leg up, claims Brandon Wade, founder of "sugar daddy" dating website SeekingArrangement.com.

The sometimes controversial, always entertaining online dating guru just released a list of the 20 universities with the most "sugar baby" signups in 2012. Both Columbia and NYU made the list  — perhaps not surprising considering they are some of the most expensive colleges in America.

According to Wade, 44 percent of the "sugar babies" on the website are college students, a 4 percent increase over last year. The site seems to be encouraging the trend: anyone who signs up for the website with a college ".edu" email address gets a free membership upgrade.

The site, which claims to have over 2 million members worldwide, is based on the concept that it's perfectly OK to pay for relationships. It works by pairing "sugar babies"  — cash-strapped women looking for companionship and cash  — with "sugar daddies," benefactors who are willing to pay for their company.

Here are the universities with the most signups last year, according to the company. Southern schools dominate the list.

  1. Georgia State University — 292 (#11 in 2011)

  2. New York University — 285 (#1 in 2011)

  3. Temple University — 268 (#5 in 2011)

  4. University of Central Florida — 221 (#14 in 2011)

  5. University of Southern Florida — 212 (#7 in 2011)

  6. Arizona State University — 204 (#8 in 2011)

  7. Florida International University — 187 (#20 in 2011)

  8. University of Georgia — 148 (#2 in 2011)

  9. Indiana University — 131 (#17 in 2011)

  10. Texas State — 128

  11. Kent State University — 123 (#15 in 2011)

  12. Penn State — 121 (#13 in 2011)

  13. University of North Texas — 112

  14. Florida State University — 111

  15. Tulane University — 109 (#4 in 2011)

  16. Michigan State University — 108 (#9 in 2011)

  17. University of Ohio — 103

  18. Columbia University — 100

  19. University of Alabama — 96

  20. University of California Los Angeles — 91



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