TickAssure! Launches to Sack Skyrocketing Secondary Market Ticket Prices for College Football Fans

'Defender of Face Value,' new service protects fans from high secondary-market ticket prices, secures them face value for college football play-offs and national championship games

Business Wire


Can you afford not to be there? TickAssure! gets you to the college football playoffs and championship game without sacking your wallet. Breaking new grounds in the realm of ticket sales, TickAssure!, a Dallas-based service that supports fans by serving as the "Defender of Face Value," offers the TickAssure! Ticket Protection Plan to allow fans to purchase tickets for what they were meant to cost -- not what the market dictates.

TickAssure! is underwritten by several A.M. Best "A" rated insurers to offer fans protection against outrageous secondary market ticket prices. Fans can purchase a plan at any time during the regular season, at a price based on real-time odds of that team advancing to the semifinals and championship game. When the team advances, the fan purchases tickets from a National Association of Ticket Brokers member broker, and is reimbursed the difference of the cost of the tickets and face value, up to $2,000 for the national championship and $750 for semifinal games.

TickAssure! is the brainchild of a life-long Auburn football fan Todd Armstrong, whose team's advancement to the national championships was unexpected and very exciting. His joy was quickly eclipsed by the staggeringly high ticket prices to the game -- prices that kept this fan and his son from traveling to support their favorite team.

"As college football fans, we have all experienced the feeling of knowing that there is no way you can afford tickets to a championship game if forced to buy them on the secondary market," said Armstrong. "We set out to defend face value by creating a financial product that would give fans the protection we have all needed so that we could now attend the games that we previously could not afford."

College football fans can purchase the peace of mind that if this year is really the year, they can attend in-person in their lucky socks and face paint for an affordable price, often less than the cost of a souvenir t-shirt. For more information and to purchase the TickAssure! Ticket Protection Plan, visit www.tickassure.com.

for TickAssure!
Suzanne Flodin, 214-500-4289
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