FT. LAUDERDALE, FL--(Marketwired - Mar 25, 2014) - Nestbuilder Agent, the brainchild of RealBiz Media Group, Inc. (
"This is a huge success," said RealBiz President and CRO Steve Marques.
"It's powerful when a site can unite agents and the community and enable real estate agents to personally brand themselves on-line and connect with millions of video listings," he continued.
Nestbuilder is uniting more than 1.5 million residential listings with US real estate agents via video, email and social media. At launch the company has created over 350,000 agent video channels and will be utilizing email, print and call center campaigns over the next several months via Nestbuilder Agent; encouraging adoption of this marketing platform for real estate agents at an affordable set monthly rate as little as $10 per month.
While current and future Nestbuilder Agent real estate clients have the advantage of an "all in one" virtual office; agents will also be able to access new home construction through RealBiz Media's partnership with Builders Update -- in addition to Broker residential listings.
"With this official launch, we are proud we have surpassed our goal of showcasing over one million homes in video format by the end of the first quarter 2014 by over 50 percent," said William Kerby, RealBiz CEO.
Kerby says US real estate agents "Will Be The Star" of their own personal video channel through Nestbuilder Agent. It's "Lights! Camera! Action!" says Kerby as RealBiz prepares for a media blitz that will include a RealBiz President's Welcome and video messages utilizing Television celebrities.
Nestbuilder is considered one of the leaders in the industry in offering real estate agents their personal video marketing site, an abundance of marketing tools and easy access by agents and clients -- without per listing charges that are all too common in the industry today.
The RealBiz Media growth model is unique as it is based on high volume agent usage and agents are not charged for leads. Revenue will be driven by low rate agent based subscriptions that include online video channel personalization upgrades and advertising.
"After intensive beta testing, Nestbuilder is putting out its agent casting call with our Lights! Camera! Action! campaign," Marques added. "The site is an innovative marketing tool for agents to provide clients engaging video listings that drive SEO to their Online Video Channel. On Nestbuilder, agents now have an incredibly unique and innovative way to market to their communities via the web, social media and email," he continued.
Nestbuilder, however, is not just about agents with listings, although it is a powerful generator of business for listing agents. Agents who do not have listings can utilize Nestbuilder to select and market featured homes, including open houses, new listings and new home sales in their community. It is estimated that over 800,000 agents who do not have listings can benefit from Nestbuilder by driving traffic directly to their online video Nestbuilder Agent Channel.
"We are committed to empowering agents with innovative marketing tools that put them in front of, and in control of, the video camera," Marques said. "Our goal is to make every one of the over one million real estate agents in the US a star in their community," he concluded.
Agent video centric sites provide homebuyers a compelling way to search and save homes of interest as well as connect with real estate agents. It enhances the "home shopping experience" with informative, entertaining and highly targeted listings and helpful content.
Kerby says RealBiz Media "will continue enhancing Nestbuilder to empower real estate agents with cutting edge marketing tools including additional branding strategies, analytics, educational marketing content and other options that will enhance their ongoing community communications outreach efforts."
Nestbuilder capitalizes upon the allure of video content and the ease of social sharing with clients, family, friends as well as agent clients and the general public. Agents continue to use the site's innovative tools to create their unique on line presence through an easy to use "drag and drop" dashboard.
About RealBiz Media Group, Inc.
RealBiz Media Group, Inc. is a real estate digital media and technology company whose proprietary video processing technology makes it one of the leaders in providing home video tours to the real estate industry. Its client base includes more than 250,000 real estate agents and brokers. Through its wholly owned HomeTourNetwork operation, the company provides a television video on demand network, a growing MVA network, and an existing Virtual Tour network. The company enjoys access to the nation's largest real estate companies with numerous approved vendors and national contracts, both key to its future development programs.
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