Microsoft Has To Rename Its Cloud Storage Service Because It Violates A Trademark

Steven Tweedie
skydrive app splash
skydrive app splash

Microsoft's ongoing legal battle with  British Sky Broadcasting Group has come to an end.

A UK court ruled today that Microsoft's use of the SkyDrive name does indeed infringe on British Sky Broadcasting Group's "Sky" trademark, The Verge's Tom Warren reports.

SkyDrive is Microsoft's answer to Dropbox and Apple's iCloud, allowing its users to store and sync documents and photos in the cloud.

Microsoft has opted to rebrand SkyDrive instead of seeking out a trademark solution, announcing that it won't appeal the court's ruling.

British Sky Broadcasting Group has agreed to allow Microsoft a "reasonable period of time" to make the transition, so the SkyDrive name won't disappear overnight.



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