SANTA BARBARA, CA--(Marketwire -03/06/12)- Affirming its role as one of the fastest growing online ad networks in the United States, Underdog Media announced reaching 127 million U.S. unique users in January 2012, as reported by Quantcast. This establishes the company as one of the top 25 U.S. ad networks in terms of monthly uniques. Underdog Media, featuring progressive optimization capabilities for advertisers reported, continues its record growth trends.
Touting itself as the first completely customizable media network, Underdog Media's ability to retain customers and grow its media network is a statement of stability and continued growth.
The company's position of working with clients to develop virtual networks with customized optimization, distribution, and creative has resonated with advertisers seeking direct ROI on their campaigns.
"Our proprietary technology allows us to rapidly optimize ad campaigns, effectively making decisions in a fraction of the time it takes other networks," said Jeff Hirsch, CEO. "We are able to iterate and scale to meet advertiser demand while maximizing the return to our publisher partners."
About Underdog Media:
Underdog Media is the advertising industry's first fully customizable media network. Its progressive optimization technology -- combined with campaign-driven distribution -- leverages responsive ad units across display and social media inventory, allowing clients to see the results of their ad efforts in real-time and adjust accordingly. Since 2007, Underdog Media has built custom campaigns for advertisers that engages with consumers, converts them to customers, and nurtures those relationships over time. For more information, please visit www.underdogmedia.com.