Urbanspoon Appoints Keela Robison As Senior Vice President And General Manager

Seasoned mobile industry veteran to lead Urbanspoon's next phase of growth

PR Newswire

SEATTLE, Dec. 20, 2013 /PRNewswire/ -- Urbanspoon, the leading mobile restaurant discovery application, today announced the appointment of Keela Robison as senior vice president and general manager. Ms. Robison brings to Urbanspoon extensive experience as a seasoned consumer technology executive, leading product development and operations in diverse industries like digital media, e-commerce, mobile consumer hardware and games. Prior to joining the company, Ms. Robison held executive positions and shaped product strategy at Amazon, WhitePages, RealNetworks, T-Mobile and most recently GameHouse.

"Keela's DNA is in mobile, and her track record of delighting users through engaging product experiences speaks for itself," said Doug Leeds, chief executive officer of Ask.com, which has overseen the Urbanspoon business since the third quarter of 2013. "As Urbanspoon looks to aggressively expand functionality and grow traffic, Keela's passion for product and ability to inspire teams make her the best possible leader we could have at the helm."

Ms. Robison most recently served as vice president at RealNetworks' casual gaming division, GameHouse, where she was responsible for generating revenues of more than $67 million in 2012. Prior to GameHouse, Ms. Robison was director of product at Amazon, where she ran the thirty-person team responsible for product development within the Kindle organization. Ms. Robison also served as vice president overseeing people search products and customer experience at Whitepages, in addition to executive roles T-Mobile, RealNetworks and Bain & Company.

"I am excited to join such an amazing brand and team," said Ms. Robison. "With more than 20 million consumers actively searching for great places to eat on Urbanspoon, I am thrilled to have the opportunity to help build upon the existing feature set and create a robust experience – one that goes beyond listings and reviews – for our customers, people truly passionate about dining out."

Ms. Robison completed both her undergraduate and Master's degrees at Stanford University (Economics and International Policy Studies), receiving the Stanford President's Award for Academic Achievement.  Ms. Robison currently resides in Seattle with her husband and two sons.

About Urbanspoon
Urbanspoon is a leading online local restaurant guide that aggregates reviews from professional food critics, bloggers, and diners. Available on the web and through its popular iPhone, Android, Windows, and iPad applications, Urbanspoon provides reviews for restaurants throughout the United States, Canada, the United Kingdom, Australia, and New Zealand. Urbanspoon is an operating business of IAC (IACI). For more information, visit www.urbanspoon.com.

Media Contact:
Brandi Willard, 310-360-4602, brandi@urbanspoon.com

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