NEW YORK, NY--(Marketwire -09/04/12)- The rapidly growing popularity of smartphones and tablets has begun to drastically change the video game industry. A recent survey has shown that a growing number of consumers prefer playing games at home on their mobile devices over the traditional console variety. The Paragon Report examines investing opportunities in the Video Game Industry and provides equity research on Take-Two Interactive Software, Inc. (TTWO) and Glu Mobile Inc. (GLUU).
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A survey conducted by PopCap Games shows that approximately 50 percent of UK and US mobile gamers prefer playing games at home on their mobile devices. The number of mobile gamers in the U.K. and the U.S. is projected to be 125 million.
"We already know that people play mobile games 'on the go,' but now we are seeing mobile gamers largely favor their mobile devices for home use," said Dennis Ryan, VP of Worldwide Publishing at PopCap. "If you add the fact we are seeing a deluge of new gamers coming in through mobile, we believe mobile gaming is invading the last bastion of videogame consoles and personal computers: the home."
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Traditional video game developers have struggled to sustain revenue growth as the industry has shifted to one focused on social games on the internet and mobile devices. Research firm NPD Group has estimated that July sales of boxed games in the U.S. declined 20 percent to $548 million. That figure represents approximately 50 percent of total consumer spending on computer games.
"There will come a point, whether it is two or three years from now, when we say 'We are doing more in digital media now than we are in physical media,' and it's clearly... not far away," said Electronic Arts COO Peter Moore.
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- video game industry