Viridian Health Management Provides Best Practices for Improved Health Where People Live, Work and Play

Viridian Health Management to Attend The Clinton Foundation's Second Annual Health Matters Conference


PHOENIX, AZ--(Marketwire - January 14, 2013) -  More than ever, community leaders and employers, as well as state and national government leaders, must identify and address public health challenges to improve the health and well-being of individuals and families. By developing and implementing comprehensive, evidence-based health initiatives, communities, organizations and employers can help to decrease the risk of chronic diseases, ensure a sustainable impact and make a difference in people's lives.

Brenda Schmidt, MBA, MS, President and CEO of Viridian Health Management, an integrative healthcare services provider focused on improving individual and population health through comprehensive health management programs, will be attending The Clinton Foundation's Second Annual Health Matters Conference on January 14-15, 2013 in La Quinta, California, along with Marissa L. Hudson, Viridian's Vice President of Public/Private Partnerships. The event will bring together more than 400 leaders in healthcare, public policy, wellness, business, education and sports to identify strategies to promote and improve individual healthy lifestyles in the home, the community and the workplace.

"The Clinton Foundation's Health Matters Conference is such a great opportunity to learn, share and strengthen Viridian's commitment to the health and well-being of communities nationwide," said Schmidt. "I look forward to learning from the work of other healthcare professionals, wellness experts, corporate leaders, philanthropists and other stakeholders who are also committed to promoting healthy lifestyle choices, impacting sustainable healthy change and reducing healthcare costs across the country."

Added Schmidt, "As part of our Clinton Global Initiative (CGI) Commitment to Action, Empowering Small Employers to Impact Health and Productivity, Viridian is committed to developing a robust technology platform for evidence-based worksite health initiatives that will positively impact healthcare costs and employee productivity for approximately 500,000 employees nationwide. The focus at the conference, 'Activating Wellness in Every Generation,' perfectly aligns with my recent blog post and Viridian's dedication to proactively motivate employees, individuals, families, communities, organizations and government agencies to lower the rate of preventable chronic diseases and improve the health and quality of life for people in the United States."

Viridian provides the following best practices to help organizations develop and implement an effective worksite wellness initiative and reduce healthcare costs:

  • An effective worksite wellness initiative should be a planned, organized and coordinated set of programs, policies, benefits and environmental supports tailored to meet the individual needs of each employer and its employees.
  • The most effective worksite wellness initiatives are comprehensive, evidence-based and combine multiple interventions.
  • An effective worksite wellness initiative should be sustainable and include buy-in and support from senior leadership.

Featured attendees at the 2013 Health Matters: Activating Wellness in Every Generation conference include former President Bill Clinton; Chelsea Clinton; Dr. Deepak Chopra, founder of the Chopra Foundation; Dean Ornish, Founder and President, Preventive Medicine Research Institute; Dr. Nancy Snyderman, Chief Medical Editor, NBC Universal; Dr. David Satcher, Director, Satcher Health Leadership Institute, Morehouse School of Medicine and 16th Surgeon General of the United States; and Barbra Streisand, actress and philanthropist.

Further positioning Viridian Health Management as a leader in integrative healthcare services, the Centers for Disease Control and Prevention (CDC) awarded Viridian a national implementation contract in October 2011 to establish comprehensive worksite health programs based on Viridian's proven ability to deliver programs that enhance employee health, reduce chronic disease and lower healthcare costs. The National Healthy Worksite Program (NHWP) focuses on implementing evidence-based interventions, improving nutritional status, increasing physical activity and reducing tobacco use through individual health coaching, environmental supports and workplace policies. As the NHWP's implementation contractor, Viridian provides operational management of the program, conducts individual and organizational assessments, provides implementation support and data collection, and provides training to program participants.

About Viridian Health Management
Viridian Health Management is a healthcare improvement company focused on improving individual and population health through its pioneering health coaching techniques, integrative approach to wellness, powerful technology platform and actionable analytics. Its comprehensive health management solutions combine evidence-based and emerging best practices for worksites, communities, the public sector and healthcare partners. Viridian focuses on engaging individuals to make healthy behavior changes that result in better health outcomes and financial savings. To learn more, visit online at, follow on Twitter @ViridianHealth, email or call 1 877-486-0140.

Viridian Health Management
22601 N. 19th Avenue | Suite 240
Phoenix, AZ 85027

Jill Brownley
Director of Marketing and Public Relations

Brenda Bryan
Chief Marketing Officer
View Comments (0)