Vitamin Blue Now Offering Products on eBay.com

January 24, 2013

COSTA MESA, CA--(Marketwire - Jan 24, 2013) - Vitamin Blue, Inc. ( OTCQB : VTMB ) is now selling products on eBay.com. Each week sets of roof racks pads will be listed for auction and available to "Buy it Now" for users on the enormous auction site. The company will be offering the same fifteen roof rack pads that are currently available on Amazon.com as well with plans to add additional products in the near term.

"In line with our initiatives to open new sales channels to increase sales and reduce costs, adding eBay to the equation made a lot of sense," said Frank Ornelas, President of Vitamin Blue. "We've been testing it for the past few months and like what we saw so we'll continue utilizing it as a platform to acquire new customers and bolster sales."

eBay.com has long been the top auction site in the world, commanding millions of users and tens of millions of auctions each year with billions in revenue.

About Vitamin Blue, Inc. (www.vitaminblue.com):
Vitamin Blue designs, develops, produces and distributes water boardsports apparel, accessories and related products. Founded in 1999, the Costa Mesa, California based company is part of the consumer goods sector and non-durables industry.

Forward-Looking Statements:
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Any statements made in this press release that are not statements of historical fact, including statements about our beliefs and expectations, are forward-looking statements. Forward-looking statements include information concerning possible or assumed future results of operations, including descriptions of our business plans and strategies. Although we believe that these forward-looking statements are based on reasonable assumptions, you should be aware that many factors could affect our actual financial results or results of operations and could cause actual results to differ materially from those expressed in the forward-looking statements, including, without limitation, the factors described under "Risk Factors" and "Management's Discussion and Analysis of Financial Condition and Results of Operations" of our Securities and Exchange Commission filings.