What Were EA’s Major Title Releases in 3Q15?
EA Reported 3Q15 Earnings: Working towards Digital Transformation (Part 4 of 17)
EA’s major title releases in 3Q15
Dragon Age is an action role-playing franchise. It was developed by Electronic Arts’ (EA) Studio – BioWare. The third edition of this game was released worldwide in November 2014. EA stated that Dragon Age: Inquisition had the most successful launch in the BioWare’s history. Gamers spent ~113 million hours on this game.
The above graph shows the average person’s available leisure time in the US. In the long term, the US is expected to witness an increase in leisure time as the Baby Boomers retire. Leisure time is an important factor to consider. It impacts the amount of time spent on video games.
You can consider investing in the Technology Select SPDR (XLK) to gain exposure to EA. It accounts for about 0.47% of XLK. The above chart shows BioWare’s various game engines and releases over the years.
According to VGChartz, as of January 3, 2015, nearly 1.3 million units of Dragon Age were sold on Sony’s (SNE) PlayStation 4. In contrast, ~0.60 million units were sold on Microsoft’s (MSFT) Xbox One. If we take all of the gaming platforms into account, 3 million units of this game were sold as of January 2015.
Other title releases
In 3Q15, EA released three major updates to The Sims 4. It sold nearly 1.5 million units by the end of 2014. A new expansion pack for Star Wars: The Old Republic was also released in December 2015. The company said that SimCity BuildIt launched in December 2014. It recorded more than 22 million downloads the first month after it launched.
EA claimed that it’s in the top five Apple (AAPL) iOS game downloads in more than 100 countries.
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