Here Are The West Coast Car Markets Keeping Hybrid Sales Afloat

Business Insider

Despite the presence of more than 43 models available in the United States, hybrid car sales are hovering around three percent, and look like they are going to stay there, according to a new report from automotive market intelligence firm Polk.

If it weren't for hybrid-happy car buyers on the West Coast, that number would drop even lower.

The data, reported by Forbes, shows that of the top 15 American markets for hybrids, 10 are in California. Three are in Oregon, one is in Washington, and one is in Arizona.

That's not surprising; California especially has warmly welcomed hybrid and electric cars with tax credits and access to HOV lanes.The Prius was the best-selling car in the state in 2012.

Tesla has created a West Coast network of charging stations its drivers can use for free.

Even lawsuits over exaggerated fuel economy numbers against Ford, Kia, and Hyundai, which led to the fines for the latter two, originated in California.

Here are the numbers for the top 15 hybrid markets, via Forbes:

  1. San Francisco/Oakland/San Jose   9.4% of all sales
  2. Monterey/Salinas, Calif.   8.84 %
  3. Eugene, Ore.   7.89%
  4. Santa Barbara, Calif.   7.5%
  5. San Diego, Calif.  7.13%
  6. Eureka, Calif.   6.97%
  7. Los Angeles    6.62%
  8. Chico/Redding, Calif.   6.06%
  9. Palm Springs, Calif.   6.03%
  10. Portland, Ore.   5.95%
  11. Seattle/Tacoma, Wash.   5.9%
  12. Sacramento, Calif.   5.85%
  13. Bend, Ore.   5.61%
  14. Medford/Klamath Falls, Ore.   5.60%
  15. Tuscon, Ariz.   4.89%

Equally unsurprising are the areas where hybrids are the least popular, including Tusla, Oklahoma, Lafayette, Louisiana, and Corpus Christi, Texas.

If hybrid sales are going to expand as much as the industry hopes, automakers need a way to find new buyers in those areas, rather than relying on Californians to keep them in business.



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