This is The Whole Story Photo Album by Debra Folz for Helmut Lang.
Why We Love It: This visually arresting photo album is a part of Helmut Lang's new collaboration with Grey Area, a store and gallery combo. The project is based around artist-designed objects that are for sale in Helmut Lang stores and online, in this case Debra Folz's gravity-defying book.
The album can fit 24 four-by-six inch photos in either landscape or portrait format, and the spine is removable to allow the accordion pages to fold out and showcase the entire book at once. Folz's work is as much a standing sculpture as it is a photo album, and comes in either black or grey.
Cost: $150, not including $25 if customers choose to customize the spine text.
See Also: Eton Boost Turbine For Your Smartphone
More From Business Insider
- Step Inside The German Art Fair That Changed The Way We Look At Art
- Why Major Art Museums Are Going Gaga For Islamic Art
- TMB Art Metal Cufflinks Made From Vintage Cars, Planes, And Boats
- Arts & Entertainment