Old tobacco playbook gets new use by e-cigarettes

Associated Press
Old tobacco playbook gets new use by e-cigarettes

This undated image provided by Resound Marketing shows a screen grab of the new Blu Ecigs advertisement featuring Jenny McCarthy. Companies like NJOY and Blu Ecigs are advertising on TV, forbidden for cigarettes for more than 40 years. The Food and Drug Administration plans to set marketing and product regulations for electronic cigarettes in the near future. (AP Photo/Resound Marketing)

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