What the Fluff: Celebrating the Sweet and Gooey Treat

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Celebrating Fluff

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Just mention Fluff to people who grew up in New England, and you'll get lots of smiles and enthusiastic nods.

The gooey, sugary marshmallow treat invented almost a century ago is still enormously popular, despite concerns about childhood obesity.

Reporting by Denise Lavoie, the Associated Press.

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