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Thursday, November 26, 2009, 7:59PM ET - U.S. Markets Closed for Thanksgiving Day. Dow Up 0.29% Nasdaq Up 0.32%
REEDS, Inc. (REED)On Nov 25: 1.46  Down 0.07 (4.58%)  
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Key StatisticsGet Key Statistics for:
Data provided by Capital IQ, except where noted.
VALUATION MEASURES 
Market Cap (intraday)5:14.01M
Enterprise Value (26-Nov-09)3:19.07M
Trailing P/E (ttm, intraday):N/A
Forward P/E (fye 31-Dec-10) 1:N/A
PEG Ratio (5 yr expected):N/A
Price/Sales (ttm):1.01
Price/Book (mrq):4.51
Enterprise Value/Revenue (ttm)3:1.31
Enterprise Value/EBITDA (ttm)3:-12.241
FINANCIAL HIGHLIGHTS 
Fiscal Year
Fiscal Year Ends:31-Dec
Most Recent Quarter (mrq):30-Sep-09
Profitability
Profit Margin (ttm):-20.13%
Operating Margin (ttm):-13.23%
Management Effectiveness
Return on Assets (ttm):-12.27%
Return on Equity (ttm):-68.38%
Income Statement
Revenue (ttm):14.57M
Revenue Per Share (ttm):1.605
Qtrly Revenue Growth (yoy):-4.90%
Gross Profit (ttm):3.39M
EBITDA (ttm):-1.56M
Net Income Avl to Common (ttm):-2.96M
Diluted EPS (ttm):-0.33
Qtrly Earnings Growth (yoy): N/A
Balance Sheet
Total Cash (mrq):76.00K
Total Cash Per Share (mrq):0.008
Total Debt (mrq):4.65M
Total Debt/Equity (mrq):N/A
Current Ratio (mrq):1.433
Book Value Per Share (mrq):0.339
Cash Flow Statement
Operating Cash Flow (ttm):-1.14M
Levered Free Cash Flow (ttm):-1.28M
View Financials (provided by EDGAR Online):
Income Statement - Balance Sheet
Cash Flow


TRADING INFORMATION 
Stock Price History
Beta:2.16
52-Week Change3:9.77%
S&P500 52-Week Change3:25.12%
52-Week High (04-May-09)3:2.60
52-Week Low (06-Mar-09)3:0.75
50-Day Moving Average3:1.67
200-Day Moving Average3:1.94
Share Statistics
Average Volume (3 month)3:19,480.3
Average Volume (10 day)3:12,437.5
Shares Outstanding5:9.60M
Float:4.02M
% Held by Insiders1:65.30%
% Held by Institutions1:0.20%
Shares Short (as of 13-Nov-09)3:45.17K
Short Ratio (as of 13-Nov-09)3:1.8
Short % of Float (as of 13-Nov-09)3:1.00%
Shares Short (prior month)3:13.68K
Dividends & Splits
Forward Annual Dividend Rate4:N/A
Forward Annual Dividend Yield4: N/A
Trailing Annual Dividend Rate3:N/A
Trailing Annual Dividend Yield3:NaN%
5 Year Average Dividend Yield4: N/A
Payout Ratio4: N/A
Dividend Date3:N/A
Ex-Dividend Date4:N/A
Last Split Factor (new per old)2:N/A
Last Split Date3:N/A


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See Key Statistics Help for definitions of terms used.
Abbreviation Guide: K = Thousands; M = Millions; B = Billions
mrq = Most Recent Quarter (as of 30-Sep-09)
ttm = Trailing Twelve Months (as of 30-Sep-09)
yoy = Year Over Year (as of 30-Sep-09)
lfy = Last Fiscal Year (as of 31-Dec-08)
fye = Fiscal Year Ending
1 = Data provided by Thomson; 2 = Data provided by EDGAR Online;
3 = Data derived from multiple sources or calculated by Yahoo! Finance;
4 = Data provided by Morningstar, Inc.;
5 = Shares outstanding is taken from the most recently filed quarterly or annual report
and Market Cap is calculated using shares outstanding.