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Arbitron Inc. operates as a media and marketing information services company in the United States and internationally. Its primary service is estimating the size and composition of radio audiences in local markets and of audiences to network radio programming and commercials in the United States. The company's services also include estimating the size and composition of audiences to media other than radio, including mobile media, television viewed out-of-home, and content distributed on multiple platforms; and analyzing the behavior of smartphone and tablet users. In addition, its services comprise providing information about consumers, including their lifestyles, shopping patterns, and use of media, such as the Scarborough Report, the Scarborough Mid-Tier Local Market Consumer Study, the RetailDirect Service, the Qualitative Diary Service/LocalMotion Service, and non-syndicated research services; and offering software to access and analyze media audience and marketing information data. The company's software applications include Maximi$er, TAPSCAN, PD Advantage, Media Professional, SmartPlus, and PPM Analysis Tool. It serves radio audiences, advertisers, advertising agencies, cable and broadcast television, retailers, out-of-home media, online media, mobile media, telecommunications providers, and print media. The company, formerly known as Ceridian Corporation, was founded in 1912 and is headquartered in Columbia, Maryland.
|Arbitron Inc.’s ISS Governance QuickScore as of May 1, 2013 is 2. The pillar scores are Audit: 1; Board: 2; Shareholder Rights: 4; Compensation: 3.|
|Brought to you by Institutional Shareholder Services (ISS)|
|Mr. Sean R. Creamer ,
Chief Exec. Officer, Pres, Chief Operating Officer, Director and Member of Exec. Committee
|Ms. Debra Delman ,
Chief Financial Officer, Principal Accounting Officer and Exec. VP of Fin.
|Mr. Vaughan Scott Henry ,
Chief Information Officer and Exec. VP of Technology Solutions
|Mr. Timothy T. Smith ,
Chief Legal Officer, Exec. VP of Bus. Devel. & Strategy and Sec.
|Ms. Carol Hanley ,
Chief Sales & Marketing Officer and Exec. VP
|Amounts are as of Dec 30, 2012 and compensation values are for the last fiscal year ending on that date. Pay is salary, bonuses, etc.Exercised is the value of options exercised during the fiscal year.|
|Currency in USD.|