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Rocket Fuel Inc. (FUEL)

17.51 Up 0.14(0.81%) Oct 24, 4:00PM EDT
|After Hours : 17.60 Up 0.09 (0.51%) Oct 24, 5:43PM EDT
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Rocket Fuel Inc.
1900 Seaport Boulevard
Redwood City, CA 94063
United States - Map
Phone: 650-595-1300

Index Membership:N/A
Industry:Advertising Agencies
Full Time Employees:826

Business Summary 

Rocket Fuel Inc., a technology company, provides artificial-intelligence digital advertising solutions. The company offers artificial intelligence-driven solution that is built on its real-time optimization engine, which leverages Big Data and its computational infrastructure to deliver highly-automated, measurable digital advertising campaigns; and solution that optimizes digital advertising campaigns across geographies, industry verticals, advertiser goals and display, mobile, social, and video digital channels. Rocket Fuel Inc.’s offerings include brand booster and direct response booster, as well as other offerings, such as brand assurance and insights. Its solution is designed to optimize direct-response campaigns focused on generating specific consumer purchases or responses, as well as brand campaigns geared towards lifting brand metrics. The company sells its solution through its direct sales team that focuses on advertising agencies and advertisers, as well as on other third parties. Rocket Fuel Inc. operates in the United States and Canada in North America; France, Germany, the Netherlands, and the United Kingdom in Europe; and in Japan, with a software platform licensee. The company was founded in 2008 and is headquartered in Redwood City, California.

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Key Executives 
Mr. George H. John , 44
Co-Founder, Chairman and Chief Exec. Officer
Mr. Richard Frankel , 50
Co-Founder, Pres and Director
Mr. Abhinav Gupta , 39
Co-Founder and VP of Engineering
Ms. Bela Pandya ,
Interim Chief Financial Officer and VP of Fin.
Mr. Nikolai Rochnik ,
VP of Operations
Amounts are as of Dec 31, 2013 and compensation values are for the last fiscal year ending on that date. Pay is salary, bonuses, etc.Exercised is the value of options exercised during the fiscal year.
Currency in USD.
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