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    Millennial Media Inc. (MM)

    1.75 Up 0.01(0.57%) Oct 9, 4:04PM EDT
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    Millennial Media Inc.
    2400 Boston Street
    Suite 300
    Baltimore, MD 21224
    United States - Map
    Phone: 410-522-8705
    Website: http://www.millennialmedia.com

    Index Membership:N/A
    Industry:Marketing Services
    Full Time Employees:575

    Business Summary 

    Millennial Media, Inc. provides mobile advertising solutions to advertisers and developers in the United States and internationally. It offers advertisers the opportunity to reach and engage with their targeted audiences across mobile devices and screens; solutions that enables advertisers to gain insights into the performance of their ad campaigns and to manage their campaigns; and cross-screen device map that allows to associate a single user with multiple online and mobile devices. The company’s solutions for advertisers also include mmDSP, a demand side platform that accesses inventory directly from developers through its ad exchange; and mmStudio solution, which enables advertisers and advertising agencies to design ads using a set of templates. It also provides solutions for developers, including software development kits that allow apps to receive various kinds of ads, including video, interactive rich media, banner display, and native ad formats; and ad serving capabilities, mediation tools, and access to its ad exchange, which allow developers to allocate ad requests among various advertising campaign sources. The company’s solutions for developers also comprise reporting and analytics that include ad revenue generation reports for their apps across various mobile operating systems; and support services. In addition, it operates MYDAS, a mobile advertising technology that identifies unique users; targets ads based on user interest, behavior, and location; delivers ads to users; runs on various device types; ensures that the ads would work over wireless connections; and measures user engagement and ad performance. The company was founded in 2006 and is headquartered in Baltimore, Maryland.

    Key Statistics

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    Corporate Governance 
    Millennial Media Inc.’s ISS Governance QuickScore as of Oct 1, 2015 is 10. The pillar scores are Audit: 2; Board: 9; Shareholder Rights: 8; Compensation: 10.
    Brought to you by Institutional Shareholder Services (ISS)

    Key Executives 
    Ms. Mary Spilman , 47
    Exec. VP of Global Sales & Operations
    Mr. Michael G. Barrett , 53
    Chief Exec. Officer, Pres and Director
    Mr. Ernie Cormier , 57
    Chief Operating Officer
    Mr. Marc Theermann , 42
    Exec. VP of Bus. Strategy
    Mr. Jason Kelly , 40
    Pres of Managed Media
    Mr. Andrew J. Jeanneret , 50
    Chief Financial Officer
    Amounts are as of Dec 31, 2014 and compensation values are for the last fiscal year ending on that date. Pay is salary, bonuses, etc.Exercised is the value of options exercised during the fiscal year.
    Currency in USD.
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