Monster Beverage Corporation, through its subsidiaries, develops, markets, sells, and distributes alternative beverage category beverages in the United States and internationally. The company’s Direct Store Delivery segment offers carbonated energy drinks, non-carbonated dairy based coffee plus energy drinks, carbonated energy drinks containing nitrous oxide, non-carbonated energy drinks with electrolytes, energy supplements, and ready-to-drink iced teas. This segment sells its products through a distributor network. Its Warehouse segment provides sodas, juice cocktails, energy drinks, fruit juice products and smoothies, aseptic juices, organic juices, fruit and coconut water juices, ready-to-drink lemonades, ready-to-drink lemonade plus tea drinks, powder drink mixes, vitamin enhanced flavored water, ready-to-drink aguas frescas, prebiotic and probiotic digestive wellness ready-to-drink beverages and powder drink mixes, and coconut waters. This segment markets its products primarily directly to retailers. The company distributes its products principally under the Monster Energy, Monster Rehab, Monster Energy Extra Strength Nitrous Technology, Java Monster, X-Presso Monster, Worx Energy, Peace Tea, Hansen’s, Hansen’s Natural Soda, Junior Juice, Blue Sky, Hubert’s, and Vidration brands. It serves full service beverage distributors, retail grocery and specialty chains, wholesalers, club stores, drug chains, mass merchandisers, convenience chains, health food distributors, food service customers, and the military. The company was formerly known as Hansen Natural Corporation and changed its name to Monster Beverage Corporation in January 2012. Monster Beverage Corporation was founded in 1985 and is based in Corona, California.

Key Statistics