Nintendo Co. Ltd.
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26.24-1.30 (-4.72%)
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Prev Close27.54
Bid0.00 x
Ask0.00 x
52wk Range15.34 - 38.25
Day's Range24.65 - 26.38
Avg Vol (3m)1,472,961
As of 3:59 PM EDT. Market closed.
  • Reuters2 hours ago

    Nintendo's Mario eyes a Mickey Mouse merchandising makeover

    Flush with the stunning popularity of the Pokemon GO mobile game, Nintendo (7974.T) aims to make more from marketing popular characters such as Super Mario, taking a leaf from the Walt Disney (DIS.N) playbook where Mickey Mouse and friends bring in billions of merchandising dollars each year. The success of Pokemon GO - created by Nintendo, Pokemon Company and Niantic, a Google (GOOGL.O) spinoff - may signal that Nintendo's move to let its characters roam beyond that console universe could help revitalize a company that had grown from a card game maker in nineteenth century Kyoto to the world's top computer game and console maker.

  • What will drive Nintendo's earnings?
    CNBC Videos2 hours ago

    What will drive Nintendo's earnings?

    Nintendo is banking on new game launches such as Animal Farm and the wearable product "Pokemon Go Plus," says Tradewinds' Peter Boardman.