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Google in 2009: A $500 Stock Price and Powerful New Rival?

Posted Jan 08, 2009 04:26pm EST by Sarah Lacy in Investing, Internet, Media, Products and Trends

2008 was a brutal year for Google investors, with the stock price roughly cut in half. According to Standard & Poor’s Equity Research Analyst Scott Kessler, 2009 should be much, much kinder. Kessler was one of the lone analysts with a "sell" rating on Google while it traded at the frothiest valuations, but now he’s a bull, expecting a $500 price target in twelve months.

But to get there, Google will have to make good on its new mobile strategy—and that means taking on a powerful new rival: Apple. If nothing else, this will lead to tense boardroom dynamics for the iPhone maker, since Google chief executive Eric Schmidt sits on Apple’s board. We explore the fact, fiction, and repercussions of this powerful frenemy duo in this segment.

 

54 Comments

georgeg
georgeg - Thursday January 08, 2009 04:43PM EST

It used to be said that this will happen when Hell Freezes over.. now the term is " When Congress takes a pay cut this will happen"... Stocks are last weeks business news.... get to the stimulas plan.

GoPat
GoPat - Thursday January 08, 2009 04:47PM EST

Short GOOG!

you
Yahoo! Finance User - Thursday January 08, 2009 04:49PM EST

see u with GOOG @ 100-150 $ .... more pain again ... another poor bullish guy who will be disappointed ... lol ... still too many bullish ppl around, who live out of reality ... in their crystal towers ... ridicolous ...

you
Yahoo! Finance User - Thursday January 08, 2009 04:50PM EST

Right ... short GOOG ... !!! ...

you
Yahoo! Finance User - Thursday January 08, 2009 04:54PM EST

Lacey -- I want you

you
Yahoo! Finance User - Thursday January 08, 2009 04:55PM EST

Lacey -- I want you

Silky Johnson
Silky Johnson - Thursday January 08, 2009 04:56PM EST

Apple and Google are both software companies, even though that may not be obvious. Their strengths stem from understanding how people want to interact with technology. I think they are definitely rivals, but as software becomes a commodity, it could be very hard to sustain an advantage over competitors.

BRUNO
BRUNO - Thursday January 08, 2009 04:59PM EST

right short GOOG for sure

ShrenikS
ShrenikS - Thursday January 08, 2009 04:59PM EST

Yup....Damn sure that Google will hit 500$....If not, Apple will hit 200$....So wise investment will be to buy both stocks now.....

Franklin Delano Romanowski
Franklin Delano Romanowski - Thursday January 08, 2009 05:03PM EST

yea obviously to many bullish people....i bet all of them had a lot to do with the market almost being cut in half

oliver
oliver - Thursday January 08, 2009 05:04PM EST

yes

you
Yahoo! Finance User - Thursday January 08, 2009 05:05PM EST

All those who were close to retirement, but suddenly had your plans dashed, this is it - this is your big chance to get on board for the big win. Take out another equity loan, put it on your credit card even, the financial press would never lie to you. Pump, pump, pump...

007
007 - Thursday January 08, 2009 05:05PM EST

Uhhhh bluster fluff Me Me Me I I I uh uh promote...support uh I hope...maybe soon I need the cash......................Buy BIDU.

nate
nate - Thursday January 08, 2009 05:07PM EST

google will be trading at 150 in 3 months. apple will be at 166 in 4 months. TRU.

Chong
Chong - Thursday January 08, 2009 05:11PM EST

=.=

Chong
Chong - Thursday January 08, 2009 05:21PM EST

=.=

taopraxis
taopraxis - Thursday January 08, 2009 05:25PM EST

I was a trader and I bought into many crash lows, dating back to 1982. Not this time. I no longer trust the paper securities markets at all. The stock and bond markets have lost all economic legitmacy. In fact, they are no longer even real markets. Seriously, the markets, in my opinion, have been totally co-opted, i.e., taken over by Wall Street fraudsters and crooked politicians. The economy is really a zombie-conomy, a walking dead thing, literally off a cliff, and a massive zeitgeist-shift imminent. The government, i.e., the author of these absurd bailouts, is essentially insolvent and utterly untrustworthy. If there are things you need, folks, buy them now. Do not borrow, do not lend, have some cash, some gold, and a trustworthy partner.

you
Yahoo! Finance User - Thursday January 08, 2009 05:29PM EST

Yeah, she has an abundance of hotness in her. Needs about 8" more.

Herbert
Herbert - Thursday January 08, 2009 05:29PM EST

is that andy from the office with a lazy eye??

smile 4 u
smile 4 u - Thursday January 08, 2009 05:32PM EST

when the man couldn't figure out how to stop people from retiring early, he just took all our money so we'll have to keep working until death do us part.via the stock market! good luck

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