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What Happens When Winners Like Google Hit the Skids

Posted Mar 10, 2008 12:50pm EDT by Henry Blodget in Investing, Internet

As CEO of DoubleClick, Kevin Ryan helped grow the company from a small private business with a handful of employees to a global behemoth with more than 1,000. Then trouble hit.

After seeing nothing but good times for its first five years, DoubleClick plunged into the horrific 2000-2003 Internet downturn. Over the space of two years, it had to radically cut costs, watch most of its clients go out of business, and fire half its employees.

Now another former stock-market darling, Google, appears to be headed into its own "rough patch." Kevin talks about the challenge of managing a company through this period -- including the gut-wrenching experience of going from being admired as a great leader and CEO to being excoriated as the jerk who fired hundreds of loyal, hard-working colleagues.

Kevin thinks Google will have to fire some people over the next year -- a first for a company whose cozy, opulent Googleplex work environment has always seemed just short of paradise. Kevin thinks Google is a great company and will power through the downturn. But in the meantime, he thinks, Eric, Larry, Sergey, et. al., will take some major lumps.

57 Comments

Yahoo! Finance User
Yahoo! Finance User - Monday March 10, 2008 02:36PM EDT

short google

__A_YAHOO_USER__
__A_YAHOO_USER__ - Monday March 10, 2008 02:43PM EDT

bush is an idiot

asdf
asdf - Monday March 10, 2008 02:46PM EDT

Fools rush in where angels fear to tread. In the past 50 years, all market types that had a rapid rise also had a rapid decline.

Rich
Rich - Monday March 10, 2008 02:53PM EDT

Yeah...it's always the fault of the government when uninformed speculators buy over-valued stocks, no money down ARM mortgages or somehow let stoopid people make stoopid business decisions...and THEN these same idiots cry to their elected officials to bail them out with tax money. Go figure...but that's the problem...too many of these knuckleheads have no idea "HOW" to figure, much less evavluate a good or bad business deal. Same as Enron, WorldComm, the Dutch Tulip Mania, etc.

RAF
RAF - Monday March 10, 2008 02:55PM EDT

Google erupted like a hot date filled with passion and lust. Everyone jumped in due to the media hype and stellar earnings. But like any hot date, after the passion fizzles out, what's left over is what the company is *really* worth to its shareholders, and most educated people know that it's impossible to sustain earnings and double-digit growth quarter after quarter. At some point, the house of cards will fall. Google missed Wall Street's expected net revenue and EPS back on 1/31. In the face of deteriorating economic slowdown and inflation, what do you think is in store for the next earnings call?

Top
Top - Monday March 10, 2008 03:02PM EDT

Yes, it's your own fault when you have no tools

luckygator
luckygator - Monday March 10, 2008 03:19PM EDT

yeah I got burnt on this sucker as Cramer was still calling it a buy at $700 as I was looking for a hot stock. Do I sell now at this price??

moot
moot - Monday March 10, 2008 03:30PM EDT

glad i sold and made 10 x my money i hope it goes to 100

Fred
Fred - Monday March 10, 2008 03:31PM EDT

Now is the time to invest in Google in the long-term. Short term its the SDS for me :-)

JoshS
JoshS - Monday March 10, 2008 03:33PM EDT

Google!

NoOneCares
NoOneCares - Monday March 10, 2008 03:36PM EDT

Google is another dot com type of company. Wall street falling all over its self and all this hype over a company that does what? Sell ad space and populate your PC with invasive software. Okay, they have a few nice things but really, did we not learn from 2000 - 2003? Soon, the real value of google will be realized and it'll be $45 a share.

Joe s
Joe s - Monday March 10, 2008 03:51PM EDT

Geez, talk about a bubble - $600 for Google -again nothing was learned in 2000 about ridiculous stock runups.

jessen
jessen - Monday March 10, 2008 03:54PM EDT

cletismcshane said it best... Anyone that bought GOOG better sell because this stock is a fad much like the majority of the DOT BOMB companies. Google will survive, but it will be coming down to a realistic price. Look for $50/share. They have been living fat off of the over inflated stock prices and want to continue to do so. Layoffs in the name of greed. I sure hope GOOGLE still has enough money and talent left to continue their war against Microsoft.

HughR
HughR - Monday March 10, 2008 03:58PM EDT

No different than ORCL, AMZN etc.. during the bubble. Good companies with stupid stock valuations. Nothing wrong with GOOG. Great business model just got WAY ahead of itself.

Clyrate
Clyrate - Monday March 10, 2008 03:59PM EDT

This story kind of looking like YAHOOs? :-)

bill
bill - Monday March 10, 2008 04:01PM EDT

I made a lot of money on Google last year. Who cares what it does now..on to the next opportunity---its the only way to make money in stocks. Move on

av_georgesima
av_georgesima - Monday March 10, 2008 04:07PM EDT

SIR PLEASE YOUR onestly HELP THANK YOU VERY MUCH My second email is gheorghesima2007@yahoo.com v

monk man
monk man - Monday March 10, 2008 04:09PM EDT

Looks like the boys from google will be trading in their 757 for a single prop puddle jumper. Nice call cosmo to buy it at 700

Marilyn
Marilyn - Monday March 10, 2008 04:13PM EDT

If there wan't so much greed in this country from the super rich who have created the mortgage mess, we could see the light at the end of the tunnel. I am just sick of all the corruption in this country, causing the middle class and the poor to suffer the consequences. When is all this going to stop!?

Rob Masters
Rob Masters - Monday March 10, 2008 04:16PM EDT

Maybe they believed their own hype and have become very arrogant.

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