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Google's Latest Disruptor: Free Turn-by-Turn GPS Maps

Posted Oct 28, 2009 03:13pm EDT by Dan Frommer in Investing, Internet, Products and Trends, Mobile

From The Business Insider, Oct. 28, 2009:

Google is about to make life trickier for GPS mapping companies, and could make its Android platform more attractive: It's releasing a new, free turn-by-turn GPS mapping service, which will launch next week on Motorola's Droid phone.

It will follow on more Android 2.0 phones, and could eventually follow on Apple's iPhone. According to Gizmodo, "Google implied they are working closely with Apple now on it."

This is potentially bad news for GPS companies such as TomTom and Navigon and telcos like AT&T, which charge up to around $100 per year for this sort of service.

More coverage from The Business Insider:

76 Comments

Yahoo! Finance User
Yahoo! Finance User - Wednesday October 28, 2009 03:17PM EDT

Next disrupter will be the free ad exchange platform powered by the webservers themselves. Nobody will need Google then. http://www.gurusoft.net

Yahoo! Finance User
Yahoo! Finance User - Wednesday October 28, 2009 03:17PM EDT

Glad somebody is giving us a break..... but I prefer to be lost..

Marty
Marty - Wednesday October 28, 2009 03:24PM EDT

Oh great! Now the idiots will not only be chatting on cellphones while driving but holding them up to gaze at the pretty displays of where they think they're going. Outlaw cellphone use by drivers, period!

Yahoo! Finance User
Yahoo! Finance User - Wednesday October 28, 2009 03:27PM EDT

Maps will be horrible. You get what you pay for. Should be called Googlost.

ezshooter
ezshooter - Wednesday October 28, 2009 03:29PM EDT

Fantastic news for consumers. bad for the GPS companies. Now it is so easy to find new locations, even cling2fear won't feel as lost in the world.

JoeB
JoeB - Wednesday October 28, 2009 03:30PM EDT

Tom tom needs a bail-out. It's just not fair.

michael p
michael p - Wednesday October 28, 2009 03:34PM EDT

fortunitly most people can multitask. lets ban bookreading while drinking coffeee. why? the dumb ones might just get burned

stefan
stefan - Wednesday October 28, 2009 03:38PM EDT

I think it will be nice.

Terry
Terry - Wednesday October 28, 2009 03:40PM EDT

Now if we can just get Google to fix our government... Maybe get rid of Congress and get a government that actually works for the citizen... Maybe even a FREE GOOGLE GOVERNMENT for the people?

Rick Cain
Rick Cain - Wednesday October 28, 2009 03:40PM EDT

Google continues its service to the public, demonstrating how we are paying other companies excessive amounts of money for information that apparently is so cheap to obtain that it can be made free...

Yahoo! Finance User
Yahoo! Finance User - Wednesday October 28, 2009 03:42PM EDT

You mean that I won't have to pay ATT for my gps app. if I can get it free on google?

Rick Cain
Rick Cain - Wednesday October 28, 2009 03:43PM EDT

Google continues its service to the public, demonstrating how we are paying other companies excessive amounts of money for information that apparently is so cheap to obtain that it can be made free...

sailingsoon
sailingsoon - Wednesday October 28, 2009 03:45PM EDT

Free mapping is not worth much without a good user friendly interface. Garmin does it best. It will be interesting to see how good the interface is for the Google/Driod application.

Cyril
Cyril - Wednesday October 28, 2009 03:48PM EDT

Unless google can broadcast on a device like the reg GPS there is no contest. I've used both

RobertF
RobertF - Wednesday October 28, 2009 03:51PM EDT

another big brother app

Joe
Joe - Wednesday October 28, 2009 03:58PM EDT

I own a TomTom... it is so out of date, because I refuse to pay $80, for a map update. I will never own a GPS only device again. Can't wait to get my google phone.

ken n
ken n - Wednesday October 28, 2009 04:05PM EDT

remember the alamo.

penurius
penurius - Wednesday October 28, 2009 04:06PM EDT

Now if only GOOG would cook my meals and walk my dog...

Chris
Chris - Wednesday October 28, 2009 04:07PM EDT

cling2fear? please take you political diatribe elsewhere. This has nothing to do with the article, and is not appreciated here.

Chris
Chris - Wednesday October 28, 2009 04:09PM EDT

cling2fear? please take you political diatribe elsewhere. This has nothing to do with the article, and is not appreciated here.

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