Apple Remains World's Most Valuable Brand

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Apple Remains World's Most Valuable Brand

 Apple Remains World's Most Valuable Brand
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Apple Remains World's Most Valuable Brand

by CNBC Videos 3:28 mins

Robin Headlee, vice president at Millwardbrown Optimor, tells CNBC that Apple's brand value is still higher than Google's, a reflection of how brand is much less volatile than market sentiment.

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