Latest Business News: Yahoo Buying AdMovate to Push Mobile Advertising

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Latest Business News: Yahoo Buying AdMovate to Push Mobile Advertising

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Latest Business News: Yahoo Buying AdMovate to Push Mobile Advertising

Wochit 0:53 mins

Less than a day after Yahoo posted a mixed bag in its second-quarter earnings report, the technology company is announcing yet another acquisition. This time the target is AdMovate, a private company that has developed a solution touted to bring behavioral targeting to mobile advertising. Stocks edged higher after several major companies reported earnings gains and Federal Reserve Chairman Ben Bernanke said the central bank had no firm timetable for cutting back on its bond purchases. June housing starts fell 9.9% to an annualized rate of 836,000?the lowest level since August 2012 and far below what economists had expected.

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