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Apple WWDC 2012: Rumors, Hype & Prepaid iPhones

The Exchange

The Apple (AAPL) rumor mill seldom takes a day off, so naturally, just ahead of this year's Worldwide Developers Conference the frenzy, hype, speculation, etc. are building.

Apple's WWDC is always a high time for fans of the company's products, of its stock, and of course for the online media, which counts on outsized interest in everything Apple to bolster their metrics. For the WWDC 2012, the first installment of the event since the death of Apple co-founder Steve Jobs last fall, attendee demand was high, and the gathering sold out quickly. After starting this coming Monday, it will run through June 15.

What should you look for this year? "Some things that are definitely expected: more details about Mountain Lion and iOS 6, for example. But most of the excitement heading into the conference revolves around the hope that Apple will be showing off new hardware this year to its developers, rather than making the operating systems the main focus of the summer," says The Washington Post.

The aforementioned mobile iOS 6 is indeed likely to be a hot topic at the keynote presentation in San Francisco on June 11, several reports have indicated, while Bloomberg said last month that Apple is going to launch a new line of thinner MacBook laptops, citing people with knowledge of the situation.

Also on the possibles list is a demonstration of an OS for an upcoming Apple television set, according to a report on BGR. And if you really, really enjoy the guessing game, here's a link on AppleInsider where you can get farther along the granularity spectrum.

Elsewhere in the Appleverse, The Wall Street Journal reported this week that Sprint Nextel (S) is about to become the second U.S. company to offer up a prepaid iPhone, by way of its Virgin Mobile line. Only days ago, Cricket Communications, a unit of Leap Wireless (LEAP), said it would be the initial carrier in the U.S. to provide customers a chance to get a prepaid iPhone, starting June 22.

As Business Insider put it, the moves indicate that Apple is "getting serious about trying to dominate the prepaid phone market."

Clearly. Eventually, iPhones for all, to be sure. For now, try your best to remain calm. WWDC 2012 is just days away from starting, and also from ending, if you prefer that way of looking at things.