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[$$] How the modern office is killing our creativity

Pilita Clark

On a wintry afternoon in February, a veteran British adman named Roger Mavity walked into a drab meeting room at the Financial Times to tell a bunch of journalists how to do their jobs better. Companies buffeted by a storm of digital disruption and competitive pressures have embraced the need for creative thinking with gusto in recent years, which marks a turnround. Chief executives have talked for decades about the importance of innovation, which academics define as the implementation of new ideas.