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You'll Be Seeing Fewer of Those Bud Light Super Bowl Ads You Love

TheStreet.com
·3 min read
You'll Be Seeing Fewer of Those Bud Light Super Bowl Ads You Love

Budweiser and Bud Light, the flagship beers of the Anheuser-Busch InBev corporation, are always near the top when it comes to ranking the best Super Bowl ads. AB InBev declined the alcohol category exclusivity agreement it has signed with every Super Bowl broadcaster since 1989, AdWeek reported. While the company is still purchasing three minutes of national ad time for its Bud Light, Michelob Ultra, and Busch Light brands from Fox , the media company broadcasting Super Bowl 57 on February 12, and another 30 seconds of regional ad time for Budweiser, that is down from the four minutes the company purchased during last year's game.

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