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You can now rent a castle, ski lodge, or private island on Airbnb

Sangeeta Singh-Kurtz
You can now rent a castle, ski lodge, or private island on Airbnb

Airbnb entered the luxury market today with a new rental tier called Airbnb Luxe. The Luxe portfolio includes 2,000 homes for rent, all vetted and selected from the 5,000 properties Airbnb added to its repertoire when it acquired Luxury Retreats, a high-end vacation rental company, back in 2017. A press release bills Luxe, which is separate from Airbnb’s high-end home “Plus” offering, as “a new luxury experience that makes personal and bespoke travel more accessible to everyone.” In addition to rental homes and properties, the tier provides access to trip “designers” who can assist with planning and perks, including things like childcare, private chefs, massage therapists, and personal trainers.