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Ask not for whom the bell Troncs -- it Troncs for Tronc

Brian Heater
Ask not for whom the bell Troncs -- it Troncs for Tronc

Today, Tronc confirmed rumors that its retrofuturist onomatopoetic name wasn’t long for this world. Soon, the company that owns the Chicago Tribune, Baltimore Sun, Hartford Courant, Orlando Sentinel, The New York Daily News and various others, will revert back to the Tribune Publishing Co. The news of the DeTroncification was, fittingly, reported by The Chicago Tribune (nee Troncbune).