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Tesla Is Right to Sell Directly to Consumers -- Here's Why

Tesla Is Right to Sell Directly to Consumers -- Here's Why

Years ago, when Tesla (NASDAQ: TSLA) began selling its electric vehicles, it opted to sell them directly to consumers via its website. No dealers, no middlemen, just a car company selling cars to people who want them. The current markups prove that Tesla was right to sell directly to consumers, and other automakers could eventually come around to the idea.