U.S. Markets closed

Amazon's stock bounces back into positive territory after Apple TV+ announcement

Tomi Kilgore

Shares of Amazon.com Inc. bounced back into positive territory in afternoon trade Monday, after Apple Inc. announced its Apple TV+ video subscription service. Apple said the TV app will be available on Amazon Fire TV "in the future," and will offer suggestions for shows and movies from a number of streaming apps, including Amazon Prime. Amazon's stock was up 0.4% in afternoon trade, after being down as much as 1.0% and up as much as 0.7% at its intraday extremes, which were both hit before Apple's Special Event. Amazon's stock has rallied 18% year to date and Apple's stock has run up 19%, while the Dow Jones Industrial Average has gained 9.1%.