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Molson Coors taps DraftKings to let fans bet on Super Bowl ad

Molson Coors taps DraftKings to let fans bet on Super Bowl ad

In its first Super Bowl commercial in over 30 years, Molson Coors Beverage Co. is adding a new layer of interactivity to its 2023 Super Bowl commercial featuring its two core brands of Miller Lite and Coors Light.