U.S. Markets closed

Retailers are slashing iPhone prices across China as consumers say the phones aren't worth the cost

Arjun Kharpal

Apple's latest iPhone models are seeing huge discounts from retailers in China. The technology giant recently revised its first quarter sales forecast downward, putting a large part of the blame on a slowdown in the Chinese market. Experts said a mixture of a poor pricing strategy and a lack of exciting features compared to local rivals like Huawei has led to the newest iPhones' weak performance in China.