U.S. Markets closed

A Soda Company’s Long Obsession With Outer Space

Marina Koren
A Soda Company’s Long Obsession With Outer Space

This was the future envisioned by PepsiCo, specifically the corporation’s division in Russia. According to a recent story by Futurism’s Jon Christian, the branch planned to launch an “orbital billboard,” a cluster of small satellites flying in formation, like migratory birds that want to sell you something. The ad would orbit more than 250 miles above Earth, at about the same altitude as the International Space Station.