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JNJ’s Baby Care Line Set for Relaunch to Stimulate Falling Sales

Sarah Collins
JNJ’s Baby Care Line Set for Relaunch to Stimulate Falling Sales

Thus, the company has announced its plans to make some changes in its baby care product line and is set for a relaunch with a target of more naturally sourced products with recyclable packaging. The redesigned line is expected to launch in August. Johnson & Johnson is planning an end-to-end relaunch. Johnson & Johnson recognizes the need to make certain fundamental changes to its products after witnessing declining sales from its leading range of baby care products.