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Analyzing TripAdvisor’s Key Metrics

Andrew Brunton
Analyzing TripAdvisor’s Key Metrics

TripAdvisor’s (TRIP) average monthly unique visitors grew 8% YoY (year-over-year) to 490 million users in the third quarter. For the first nine months of 2018, the unique visitor growth averaged 10%. User reviews on the company’s website grew 23% YoY during the third quarter to 702 million reviews on over eight million places to stay, places to eat, and things to do.