U.S. Markets closed

Salesforce partners with Apple to roll deeper into mobile enterprise markets

Ron Miller
Salesforce partners with Apple to roll deeper into mobile enterprise markets

Today, the two companies announced they were forming a strategic partnership with an emphasis on mobile strategy ahead of Salesforce's enormous customer conference, Dreamforce, which starts tomorrow in San Francisco. For Apple, which is has been establishing partnerships with key enterprise brands for the last several years, today's news is a another big step toward solidifying its enterprise strategy by involving the largest enterprise SaaS vendor in the world. "We're forming a strategic partnership with Salesforce to change the way people work and to empower developers of all abilities to build world-class mobile apps," Susan Prescott, vice president of markets, apps and services at Apple told TechCrunch.